Additive Manufacturing has long been assigned to the unique attributes of “design freedom”, “local manufacturing”, “lead time improvements” and others. These characteristics enabled the technology to influence major industries – to the point where today, additively manufactured parts can even be found on planet mars, enhancing the capabilities of the mars rover Perseverance. But back on earth, in times of a climate crisis, we need to ask ourselves how AM can influence an even greater shift towards responsible manufacturing. Today, the biggest industrial drivers of climate change are manufacturing, electricity, transportation, agriculture and temperature regulation. In this talk, we will discuss how Additive Manufacturing will provide a unique approach to reducing carbon emissions in most of these sectors by rethinking the way we create, manufacture and distribute goods. We will also cover how the newly defined attributes of Additive Manufacturing, • Purpose-Driven Design • Customization • On-Demand and Decentralized Production • Circularity, and • the Digital Value Chain, will drive a shift towards a carbon neutral future. We will discuss real life case studies and data to encourage rethinking the traditional attributes of AM.